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Audience
Define one primary reader in one paragraph. AI helps surface what they already read, listen to, and want more of.
Positioning
Write your one-sentence promise. Have AI generate five competing versions and pick the one that frightens you to publish.
Content strategy
Three pillars, two formats, one weekly cadence. AI drafts the 12-week calendar against pillars.
Growth plan
Pick two channels you can sustain for 12 months. AI drafts test concepts; you ship the ones that sound like you.
Monetisation path
- Free newsletter for trust
- Paid product or service after month 6
- Sponsorships only when audience is large enough to ignore them
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