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Workshopping.ai

Glossary - Startup

Minimum Viable Product (MVP)

The smallest real product that produces a learning loop with paying or active users.

Definition

A minimum viable product is the smallest version of a product that delivers real value to real customers and produces measurable learning. It is not a stripped-down version of the eventual product; it is the cheapest experiment that can answer a market question.

Example

Dropbox's first MVP was a 3-minute explainer video that drove 70,000 signups before the product existed.

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