SWOT Analysis With AI

The four quadrants

• Strengths — internal advantages you already have
• Weaknesses — internal gaps that limit you
• Opportunities — external trends you could ride
• Threats — external forces that could damage you

AI-assisted SWOT in 30 minutes

1. 1

   Write a one-paragraph description of the entity

2. 2

   Ask AI to generate ten items per quadrant

3. 3

   Cull to the five truthful items per quadrant

4. 4

   Pair each weakness with a threat to find priority risks

5. 5

   Pair each strength with an opportunity to find priority bets

Worked example: independent coffee shop

• Strength — regulars who arrive by name
• Weakness — no online ordering
• Opportunity — office workers returning to the neighbourhood
• Threat — chain coffee opening two doors down