Workshop
Business Workshop
The Business Workshop helps owners and operators sharpen the engine behind a company: how it makes money, how it competes, how it grows, and how it runs. Use it whether you are starting fresh or evolving an established business.
Topics in this workshop
Business Plans
Modern, lean planning that respects how real businesses actually unfold.
Open topic →Revenue Models
Subscription, transactional, marketplace, licensing, and hybrid models compared.
Open topic →Competitive Analysis
Map direct, indirect, and substitute competitors without overreacting to them.
Open topic →Pricing Strategies
Value-based, cost-plus, tiered, and usage pricing with worked examples.
Open topic →Operations Planning
Document workflows so the business can run without you in the room.
Open topic →Growth Planning
Choose between acquisition, retention, and expansion as primary growth levers.
Open topic →What you'll produce
Outcomes
- A clear, one-page business model description
- A pricing decision with justification
- A 90-day operating plan with owners
Business Workshop - FAQ
- Is a formal business plan still useful?
- Yes, but in a leaner format than the 30-page documents of the past. We teach a one-page approach with deeper appendices when needed.
- What if I already have a business?
- Use the Workshop as a diagnostic. Most established businesses find one or two pricing or operations changes worth more than any new product.
Articles
Deeper reading on Business
Pricing Strategies For New Products: Value, Tiers, and Anchors
How to price a new product when you have no historical data. Covers value-based pricing, tiering, anchoring, and common mistakes.
8 min readA Competitive Analysis Template That Drives Decisions
A practical competitive analysis template that goes beyond feature checklists to inform pricing, positioning, and roadmap decisions.